The University of Maryland Global Campus is launching a certificate program this fall to prepare students to work in the hottest segment of the marketing industry—digital marketing.
“It’s the fastest-growing area of marketing, and where the jobs are,” said Sandeep Patnaik, UMGC’s marketing program director.Continue Reading
Returning to the workforce while opening the economy as the Covid-19 pandemic wanes will be difficult and require skilled leaders to assure the public that it is safe to engage again.Continue Reading
Bryce Adams, a cloud analytics specialist at technology company Oracle, was partway through his doctoral studies in management at University of Maryland University College (UMUC) when his professors presented an interesting option. Would he like to switch to a Doctor in Business Administration instead?
Adams’ response was a resounding “Yes.”Continue Reading
Online conversation has the “big game” trending and some people like to watch the NFL’s biggest event of the year just for the commercials. In fact, data show that 70 percent of people are more likely to pay attention to advertising during the Super Bowl than to ads that appear during their “normal” TV viewing, according to Sandeep Patnaik, University of Maryland University College (UMUC) professor and program chair for the Master of Science in marketing.Continue Reading
Online conversation has the “big game” trending and some people like to watch the NFL’s biggest event of the year just for the commercials. And while Super Bowl viewership varies from year to year—more than 111 million and 103 million watched in 2017 and 2018 respectively—this football extravaganza arguably is still the best way for advertisers to promote their products and services to as many people as possible at the same time.Continue Reading
For Milton Hall, the long, hard journey from growing up in Baltimore’s inner city to owning a successful business in Washington, D.C. started with watching “60 Minutes” on CBS every Sunday and culminated with earning an MBA from University of Maryland University College(UMUC).Continue Reading
Two UMUC faculty members were featured in EDUlab@Lightcity, part of the Light City festival in Baltimore on April 5. Edulab, sponsored by the University System of Maryland, included panel discussions, short presentations and an innovative ideas-fair designed, in the words of festival organizers, to bring together thinkers and thought leaders, and generate an ecosystem of learning.Continue Reading
Business lecturer and author Judith Umlas believes that the best way to leverage the most value from your professional and personal relationships is to be a “grateful leader” by acknowledging your co-workers, family members and friends for who they are, and not just for what they do.Continue Reading
For the first time ever, University of Maryland University College (UMUC) takes its regionally accredited and award-winning Master of Business Administration (MBA) program to military bases in Asia.Continue Reading
Adelphi, Md. (October 24, 2014) Faculty and students from the Certified Financial Planning program at University of Maryland University College (UMUC) are among dozens of volunteers providing their time and expertise, including one-on-one counseling on a variety of personal finance issues, at Metro Washington Financial Planning Day.Continue Reading
